4 min read
Overwork and being Overwhelmed in Lockdown
By Simon Taylor on 17 November 2020
Topics: Leadership & Management Digital Marketing Accelerating your career
3 min read
Top 10 Tips for Working From Home
By Oliver Simpson on 16 November 2020
1. Have a dedicated workspace
Topics: Apprenticeship Levy Leadership & Management Digital Marketing Accelerating your career
5 min read
Advertising and Marketing: How the Truman Show Was Ahead of Its Time
By Jack Hawksworth on 17 July 2020
The Truman Show is one of my favourite and most terrifying childhood films, and I imagine if you’ve seen the film you’re currently wondering what it could possibly have to do with marketing. We’ll get to that soon enough.
Topics: Digital Marketing
6 min read
The Top 5 Fictional Brands
By Jack Hawksworth on 06 July 2020
Firstly, I need to address that the research for this post and the topic of the post, might just make this my favourite piece of work that I’ve ever written. For those that don’t know me, I’m a big movie fan, so taking one of my favourite pastimes and mixing that with my favourite aspect of marketing was a no brainer. Ladies and gentlemen, I present to you the Top 5 Fictional Brands.
Topics: Digital Marketing
2 min read
Social media trends for 2020
By Amandine Poirier on 04 March 2020
2020 is now here and has come with many promises in regards to social media marketing. With new technologies, platforms and trends coming up regularly, it’s hard to keep track on what to do and how to stay relevant to an ever-changing audience.
Topics: Digital Marketing
2 min read
Working successfully with agencies
By Amandine Poirier on 19 February 2020
If you are working with third party agencies, you might worry about losing control over a side of your business, or having to spend more time managing the agency than actually doing your own job! Working with an agency should be helpful and hassle-free, and even if it's not at the moment, you will get there.
Topics: Digital Marketing
5 min read
How to create your brand guidelines
By Jack Hawksworth on 06 December 2019
I’m going to start with a bold personal statement, Branding and more specifically, using your brand elements for marketing purposes, is my favourite part of this industry. There’s so much to branding that you can fall in love with, whether that be the ability to have your audience cling to your every word, the opportunity to make your audience laugh, smile, cry or empathise. It might even simply be learning the skill to produce some beautiful Ad creative.
Topics: Digital Marketing
3 min read
5 tips to improving your engagement levels on Instagram
By Jack Hawksworth on 01 November 2019
In this post, we'll look at how you can get more engagement on Instagram. Since the photo and video-sharing social network was launched in October 2010 it has experienced phenomenal growth. Here's how your business can take advantage.
Topics: Digital Marketing
2 min read
10 reasons to use Google Analytics
By Amandine Poirier on 09 October 2019
Google Analytics is a free website analytics service offered by Google that gives you insights into how users find and use your website. Google Analytics helps you not only gather data but also make sense of it.
Topics: Digital Marketing
4 min read
Using Google Lens: What's next for visual search?
By Jack Hawksworth on 21 March 2019
Search is continually evolving. We know this. We know search changes and we know that Google like to keep all of us on our toes in understanding what latest activities lead to hitting that desirable position #1.