Level 6

Marketing Manager Apprenticeship

 For experienced marketers ready to lead strategy, teams and measurable growth 

 

Who The level 6 Marketing Manager Apprenticeship is for

 

The Level 6 Marketing Manager Apprenticeship is designed for experienced marketers who are ready to progress into senior leadership roles.

It goes beyond campaign delivery, developing the strategic, commercial and leadership skills needed to shape marketing direction, lead teams, manage budgets and deliver measurable business results.

The Apprenticeship is ideal for:

  • Marketing Executives, Senior Marketing Officers, or Digital Marketers looking to progress into a management role
  • Professionals already responsible for campaign planning, budget management or stakeholder engagement
  • Marketers who are ready to move from delivery-focused activity into strategic decision-making and leadership 

Ideal for employers looking to develop future marketing leaders from within their existing team. 

 

Why Employers Choose the level 6 Marketing manager Apprenticeship

 

This apprenticeship helps employers build confident marketing leaders who can align strategy with business objectives, manage budgets effectively and improve marketing performance across the organisation. 

Key benefits include: 
  • stronger in-house strategic capability
  • better use of data and insight for decision-making
  • improved campaign performance and ROI
  • stronger leadership across teams and stakeholders
  • a cost-effective approach to succession planning and talent retention
Ideal for businesses looking to build senior marketing capability and reduce reliance on external agencies. 
 

 

The Level 6 Marketing Manager Apprenticeship helps businesses build stronger in-house strategic marketing capability, improve campaign performance and develop future senior leaders. It supports clearer accountability, stronger reporting and more effective decision-making at management level. 

Leadership and marketing capabilities developed 

Strategic Marketing Planning

Build the capability to develop and lead integrated marketing strategies that align with your wider business objectives, market opportunities and customer needs. Apprentices will strengthen their ability to plan activity across digital and offline channels while maintaining a clear commercial focus.

Data, Insight & Return on Investment

Develop confident, evidence-led decision makers who can use insight, analytics and campaign data to improve marketing performance, report clearly to senior stakeholders and demonstrate return on marketing investment.

Key details for employers and learners

Flexible Start Dates

Your staff can start all of our apprenticeships straight away. They won’t need to worry about waiting around for the next enrolment date.

Apprenticeship Duration

18 months of training followed by an End Point Assessment (EPA)

Access to Our Learning Platform

 Learners receive full access to our learning platform, including additional resources, workshops and supporting content to strengthen workplace performance.

One to One Support

Every learner receives tailored support from experienced tutors and coaches throughout the programme, with regular guidance aligned to their role and business objectives. 

Final Assessment

 We provide structured support and preparation for End Point Assessement (EPA), helping learners feel confident and ready for final assessment without added pressure on managers. 

 

Funding/Cost

For non-levy employers, government funding covers 95% of the programme cost, with employer contributions starting from £450. 

 Speak to our team about developing your future marketing leaders 

Speak to our team to discuss programme suitability, funding options and how the apprenticeship can strengthen strategic marketing capability within your organisation.

We’ll help you assess whether it is the right fit for your team and talk you through the next steps.

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