Digital Skills Bootcamps. 

It all begins with you.

 

 

A FREE 12 WEEK DIGITAL MARKETING BOOTCAMP.

We are delighted to be able to offer our range of digital marketing bootcamps FREE of charge to residents of Derbyshire, Nottinghamshire, Leicestershire and Lincolnshire, thanks to the introduction of the regions new digital bootcamps. Digital Bootcamps are a Government initiative designed to give individuals and employers alike the opportunity to build up their digital skills and develop their future opportunities. 

Within the Derbyshire, Nottinghamshire, Leicestershire and Lincolnshire regions, digital marketing has been identified by employers as one of the key skills gaps that needs to be addressed. The bootcamps we have designed have been done with this in mind, so if you are looking to develop your digital marketing skills or maybe start a career in digital marketing then one of our bootcamps will be for you.

 

The Programme Units.

Delivered remotely through our e-learning platform over a 12 week period, each pathway has three units to complete, and depending on the pathway chosen the addition of a Google Analytics qualification. Furthermore, all participants on programme will have access to their own digital marketing expert who will support them through 2 x 1 hour long one to one sessions.

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SEO Marketing

This unit looks at SEO & PPC advertising. participants will explore the main SEO principles both historic and present. We focus on the similarities & differences between SEO & PPC and understand how theses tactics fit into a marketing plan.

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Analytics & Metrics

The analytics and metrics module looks at the importance of data within a digital marketing role. Students will understand the difference between vanity data and valuable data and work their way through various digital analytical tools.

Digital Sales

Planning Digital Campaigns

This module is focused on the skills required to effectively plan digital campaigns and how to deploy them. We will also look how past activity and results informs future decisions and what ultimately makes a successful campaign.

Marketing Principles

Marketing Principles

This unit will explore the foundations of marketing in the digital world and will give you a solid platform to build and develop your knowledge.

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Marketing Planning

This unit will look at how to implement recognised planning models into your overall marketing strategy that will allow you to deliver more consistent results. 

 

 

 

Digital Marketing Bootcamp Pathways.

Digital Marketer

Beginner - Pathway

Digital Leader

Advanced - Pathway

Register Your Interest

and a member of our bootcamp team will get back to you within 1 working day to answer any questions you have.