All of our programmes can be started straight away, so there is no waiting around for the next enrolment date to come around.
The Level 3 Digital Marketer programme is perfect for individuals who have between 0-2 years of experience in a digital marketing role. They will typically be working as part of a team, in which they will have responsibility for some of the elements of the overall marketing plan or campaign.
Below you will find a short introduction to the modules that we cover throughout the Level 3 Digital Marketer programme...
This module has been designed to provide students with a solid foundation and knowledge of all things marketing and how these techniques transcend into the digital world.
This module looks at one of the most important aspects of any digital marketing role; how to plan content and create a marketing strategy. This is a hands on module where students work through the SOSTAC model in its entirety.
This module looks at SEO & PPC advertising. Learners will explore the main SEO principles both historic and present. We focus on the similarities & differences between SEO & PPC and understand how theses tactics fit into a marketing plan.
The analytics and metrics module looks at the importance of data within a digital marketing role. Students will understand the difference between vanity data and valuable data and work their way through various digital analytical tools.
This module provides students with an insight into email marketing and the culture of how organisations use this format to engage. Students are taught how to build a strong and successful email strategy by understanding variances in the types of messages sent.
Our brand development module looks at the principles behind brand development. We focus on the consistency of brand throughout campaigns, ensuring each student can present their organisation in the most appropriate method in the public eye.
This module is a mandatory part of the programme and provides learners with the knowledge needed in order to thrive in a digital role. We will explore the practical application of key coding languages including HTNL and CSS.
Our level 3 digital marketer programme is end point assessed by BCS the Chartered Institute for IT.
I would recommend this course to others as it’s interesting, useful and accessible. You just have to provide evidence of what you do in your working life to support different course expectations. I feel the course has surpassed expectation and the content planner was really useful. I am much better at planning now and feel more tactically driven.
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